BBWI

Bath & Body Works opened its first Feel Good concept store in Charlotte, North Carolina, with additional locations planned in Columbus, Ohio and Miami, Florida this fall. The new format features an open floorplan, clearer product information, hands-on testing stations, and a digital Fragrance Finder to enhance fragrance discovery and streamline the shopping experience.

Amid market uncertainty driven by high oil prices, elevated inflation, and Federal Reserve policy concerns, Zacks highlights five broker-favored stocks expected to report third-quarter earnings this week. The featured companies—Cracker Barrel, Best Buy, Beazer Homes USA, Cleveland-Cliffs, and Bath & Body Works—have demonstrated strong earnings beat records and are benefiting from operational improvements, innovation, and market recovery trends.

Amid market uncertainty driven by high oil prices, elevated inflation, and Federal Reserve policy concerns, investors are advised to follow broker recommendations. A stock screen identified five broker-favored picks based on upgrades, positive earnings revisions, and low price-to-sales ratios: Cracker Barrel, Best Buy, Beazer Homes, Cleveland-Cliffs, and Bath & Body Works.

Bath & Body Works (BBWI) is implementing its Consumer First Formula strategy, focusing on product innovation and brand engagement to strengthen demand among value-conscious consumers. While successful launches like Fruit Fusion achieved higher pricing, overall Q2 fiscal 2026 sales declined 2.3% to $1.51 billion, with body care sales falling mid-single digits. The company plans $35 million in incremental marketing investments and is exiting Home Care to concentrate resources on higher-productivity categories.

Bath & Body Works shares surged 8.7% to close at $17.46 on solid volume, despite a 17.7% loss over the past four weeks. The company is expected to report quarterly earnings of $0.11 per share (down 68.6% year-over-year) with revenues of $1.54 billion (down 3.4%).

However, a positive 0.9% upward revision in EPS estimates over the last 30 days suggests potential near-term strength. The stock carries a Zacks Rank #3 (Hold) rating.