Zacks Investment Research
The Zacks Analyst Blog Highlights Reinsurance Group, Lincoln National and Voya FinancialThe U.S. life insurance industry is positioned for growth driven by favorable demographics, aging population, rising retirement needs, and product innovation. Individual life insurance sales reached a record $17.5 billion in 2025, while annuity sales exceeded $450 billion in 2026. Three life insurers—Reinsurance Group of America, Lincoln National, and Voya Financial—are well-positioned to benefit from robust annuity demand and growing consumer preference for guaranteed income and protected market participation.
